ALL WE KNOW IS… IT’S DELICIOUS.
YEO VALLEY NATURAL TOP.
Yeo Valley made a two-layered yogurt. They couldn’t tell us why. Rather than fight the confusion, we used it to sell the deliciousness in a fun way - with help from an Alexa rip-off called Daisy.
Yogurt-lovers settled the debate on Insta. And the suggestive press tickled Stephen Fry, earning us a big dollop of free media.