PLASTIC CORP.
BEYOND THE BOX.
Single-use plastic isn’t the real enemy. It’s the companies who make it. We created Plastic Corp to represent all those diabolical businesses. Turning them into laughable supervillains to make Beyond the Box - and cardboard packaging - the hero. We worked with an Aardman stop-motion animator and even filmed ourselves acting it out to get the timings right (which you can watch for a small fee).
Picked up organically by cardboard influencers.
Silver at Creativepool Awards.